{"product_id":"trauva-vintage-floral-rug","title":"Trauva - Vintage Floral Rug - 4'4 X 7'9","description":"\u003cdiv style=\"max-width: 1200px; margin: 0 auto; font-family: -apple-system, BlinkMacSystemFont, sans-serif; color: #1a1a1a; line-height: 1.7;\"\u003e \u003cdiv style=\"text-align: center; margin-bottom: 40px; padding: 0 10%;\"\u003e \u003cp style='font-family: -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, sans-serif; font-size: 18px; color: #1a1a1a; line-height: 1.6; margin: 0; font-weight: 400;'\u003e This hand-woven, one-of-a-kind piece celebrates Anatolian heritage through a flatwoven construction, featuring a faded patina, abrash detail, and overdyed finish. With its low-pile, no-shed, high-traffic durable, layering-friendly, and underfloor-heating safe properties, this reversible weave offers a soft-touch, distressed character, ghost-pattern, 70s craftsmanship, cotton-polyester blend, single-piece artisanal profile in sun-bleached tones. \u003c\/p\u003e \u003c\/div\u003e \u003cdiv style=\"margin-bottom: 40px; padding: 30px 0; border-top: 1px solid #e0e0e0; border-bottom: 1px solid #e0e0e0;\"\u003e \u003ch2 style=\"font-family: Georgia, serif; font-size: 24px; font-weight: normal; margin: 0 0 16px 0; color: #000; letter-spacing: 0.02em;\"\u003eAbout This Style\u003c\/h2\u003e \u003cp style=\"font-size: 16px; color: #4a4a4a; margin: 0;\"\u003e Vintage rugs are designed to evoke an antique aesthetic, often featuring faded tones, abrash-like colour variation, and worn-look surface treatments. These pieces reference the mid-20th-century Anatolian hand-weaving tradition, where items were produced in small village workshops using regional motifs. Floral vintage rugs specifically utilise botanical forms, such as blossoms and vines, which range from densely scrolled fields to mid-century repeats that reflect traditional Ottoman vocabulary. \u003c\/p\u003e \u003c\/div\u003e \u003cdiv style=\"margin-bottom: 40px; background-color: #faf9f7; padding: 40px 30px;\"\u003e \u003ch2 style=\"font-family: Georgia, serif; font-size: 24px; font-weight: normal; margin: 0 0 16px 0; color: #000; text-align: center;\"\u003eWhere It Works\u003c\/h2\u003e \u003cp style=\"font-size: 16px; color: #4a4a4a; margin: 0; text-align: center;\"\u003e The flatweave construction allows this rug to lie flat against the floor, making it ideal for high-traffic areas such as hallways, entryways, and kitchens. Its thin profile is compatible with underfloor heating systems and serves as an effective base for layering over larger carpets. \u003c\/p\u003e \u003c\/div\u003e \u003cdiv\u003e \u003ch2 style=\"font-family: Georgia, serif; font-size: 24px; font-weight: normal; margin: 0 0 24px 0; color: #000;\"\u003eWhy Choose This Rug?\u003c\/h2\u003e \u003cul style=\"list-style: none; padding: 0; margin: 0;\"\u003e \u003cli style=\"margin-bottom: 16px; display: flex; align-items: baseline;\"\u003e \u003cspan style=\"color: #c4b59d; margin-right: 14px; font-size: 18px;\" aria-hidden=\"true\"\u003e—\u003c\/span\u003e \u003cspan style=\"font-size: 16px; color: #4a4a4a;\"\u003eFeatures a classic floral aesthetic with a distressed ghost-pattern, showcasing the distinct beige and red colour palette of mid-century Turkish design.\u003c\/span\u003e \u003c\/li\u003e \u003cli style=\"margin-bottom: 16px; display: flex; align-items: baseline;\"\u003e \u003cspan style=\"color: #c4b59d; margin-right: 14px; font-size: 18px;\" aria-hidden=\"true\"\u003e—\u003c\/span\u003e \u003cspan style=\"font-size: 16px; color: #4a4a4a;\"\u003eConstructed from a cotton and polyester blend; the cotton provides natural breathability, while the polyester adds moisture resistance and structural longevity.\u003c\/span\u003e \u003c\/li\u003e \u003cli style=\"margin-bottom: 16px; display: flex; align-items: baseline;\"\u003e \u003cspan style=\"color: #c4b59d; margin-right: 14px; font-size: 18px;\" aria-hidden=\"true\"\u003e—\u003c\/span\u003e \u003cspan style=\"font-size: 16px; color: #4a4a4a;\"\u003eThe flatwoven construction ensures a no-shed, low-pile surface that remains stable in busy households and is safe for use with underfloor heating.\u003c\/span\u003e \u003c\/li\u003e \u003cli style=\"margin-bottom: 16px; display: flex; align-items: baseline;\"\u003e \u003cspan style=\"color: #c4b59d; margin-right: 14px; font-size: 18px;\" aria-hidden=\"true\"\u003e—\u003c\/span\u003e \u003cspan style=\"font-size: 16px; color: #4a4a4a;\"\u003eThese rugs reference the Anatolian hand-weaving tradition; each piece is one-of-a-kind, with minor variations in colour and pattern that are characteristic of vintage-style production.\u003c\/span\u003e \u003c\/li\u003e \u003cli style=\"margin-bottom: 16px; display: flex; align-items: baseline;\"\u003e \u003cspan style=\"color: #c4b59d; margin-right: 14px; font-size: 18px;\" aria-hidden=\"true\"\u003e—\u003c\/span\u003e \u003cspan style=\"font-size: 16px; color: #4a4a4a;\"\u003eDesigned for versatility, the reversible weave and layering-friendly profile make this rug a practical addition to any high-traffic domestic area.\u003c\/span\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003c\/div\u003e \u003c\/div\u003e","brand":"Apex","offers":[{"title":"4'4 X 7'9","offer_id":48756140638464,"sku":"9383_132x237","price":1008.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0566\/4158\/5307\/files\/9383_132x237_31b7edf2-a24a-44ce-9da5-ee9643453bbc.jpg?v=1779497883","url":"https:\/\/www.justrug.com\/en-au\/products\/trauva-vintage-floral-rug","provider":"JUSTRUG","version":"1.0","type":"link"}